How to annoy 10,000 people: threaten their nightlife…
By Juliette Keyte @ 5:36 pm
Over the past month a worrying trend has emerged within the nightlife industry, more specifically in London. Local government, police and property tycoons are seeking to shut down established, highly popular venues. The two particular examples I am referring to are the Ministry of Sound in Elephant and Castle, and Plastic People in Shoreditch.
The Live Music Study is an analysis of customer and ticketing data gathered from across the UK live music industry, and is led by Chris Jenkins, CEO of Wittdo, as well as those at Dorset Music Forum. This is an ambitious task that has never before been achieved or even undertaken. Endless digging confirms that currently there is no complete, accurate, or reliable market data for the UK live music industry. Those in the best situation to estimate the total size of the industry must be PRS for Music, who collect the live performance royalties on behalf of the artists, and could thus calculate the total royalties received, which should represent approximately 3% of the total market size. However, this still omits any kind of insight into customer behaviour and demand trends.